
The design
Product concept · In development
Carbon fiber sunglasses · In development
Red Tide
A classic shape. A red current.
Familiar lines, with a little more heat. Red Tide pairs a classic square silhouette with a deep red carbon weave and smoke-colored lenses. The small red SOUTHSIDE HB mark sits quietly at the temple, right where it belongs.
Made for the look of long days by the coast, from the morning surf check to the last walk along the pier. This is the design we’re taking forward as we develop our first pair of sunglasses.
- Silhouette Classic square frame
- Frame concept Red-tinted carbon fiber
- Lens color Smoke
- Mark Small red SOUTHSIDE HB logo
- Status In development
We’re finalizing materials, fit, and lens specifications with a manufacturing partner before launch.
Ask about Red TideRound out your beach kit
SPF 30 lip balm
Tip to the Lip
A little sunshine yellow. A little ocean blue. Lip care with Huntington Beach roots.
Stainless steel comb
SOUTHSIDE STEEL
Fine teeth. Wide teeth. One clean stainless steel design for the post-surf reset.
SPF 30 tallow face sunscreen
SURF COW
A familiar cow. A distinctly coastal character. Our tallow mineral face sunscreen concept.